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We Help Publishers, Content Creators and Advertisers Generate More Online Video Revenue

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We Create New Premium Video Inventory for Publishers

Premium Video Marketplace + Full Video CMS + Programmatic In-Article Placement + Total Advertising Solution

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Premium Video Marketplace

Thousands of timely videos arrive daily from leading brands across news, sports, entertainment and lifestyle

All available to be programmatically matched and inserted into publisher article pages

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Smart-ArticleTM Technology

  • Scans & analyzes text-based articles
  • Identifies contextually relevant video for article
  • Programmatically inserts video match In-Article
  • Valuable In-Article, In-Stream video inventory

Total Advertising Sales Solution to Maximize Video Revenue

Direct Sales

Plug your ad server into the Tout platform and empower your sales team to grow video revenue immediately through direct sales

Programmatic Direct

Select publishers can join the Tout Private Marketplace providing access to a consistent pipeline of high-CPM campaigns without competing with direct sales

Open Marketplace

The Tout platform is integrated into all the leading demand sources for high CPM campaigns and maximum fill-rate

A Streamlined, Full-Featured Video CMS for Mid-Tail Publishers

Eliminate the high-costs and complexity of legacy enterprise video platforms

  • Video Player
  • CMS
  • Mobile Capture & Publishing
  • Unlimited Storage & Streaming
  • Full Analytics
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Powerful Audience Extension & Premium Video Positioning

  • Contextually targeted In-Article, In-Stream placement (Mobile & Desktop)
  • 100% Viewability standards
  • Over 1,500 premium publishers, 450MM unique users per month, over 4B article page views monthly

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Complete Publisher Control & Sales Flexibility

  • Total publisher list transparency, publisher black-list, add-delete publishers in real-time
  • Retain rights to sell all inventory generated by your content
  • Comprehensive real-time analytics tracking all relevant data
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Build your own private network

Utilize the Tout platform to build out your own video syndication network

  • Recruit & on-board sites
  • Centrally control and manage campaigns & placement
  • Automated reporting for publishers
  • Automated aggregated analytics for networks

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For Advertisers

Access Premium Video Inventory Across High-Quality Publisher Sites at Scale

Contextually Targeted In-Article, In-Stream Video opportunity delivers unprecedented viewability and quality of video engagement

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Product Features

  • Smart-Articleâ„¢

    Scans & Analyzes text-based articles. Identifies contextually relevant video for article. Programmatically inserts video In-Article. Creates valuable new In-Article, In-Stream video inventory.

  • Marketplace

    Thousands of timely videos arrive daily from leading brands across news, sports, entertainment and lifestyle. All available to be programmatically matched and inserted into publisher article pages.

  • Mobile Capture

    Empower your reporters and journalists across the globe to capture high-quality video news updates on their iPhone or Android phone and instantly publish directly to your website.

  • Complete Video CMS

    Eliminate the high-costs and complexity of legacy enterprise video platforms.

  • Private Network

    Utilize the Tout platform to build out your own video syndication network. Control and manage campaigns & placement.

  • Analytics

    Tout provides comprehensive analytics and insight around all engagement data and performance metrics.